In The News
15 Best Spring Perfumes of 2021 to Try Right Now
Spring is practically here, and whether you'll be focused on spring cleaning, spring flings (socially distance, hello!), or just living your best life, there's no denying that the changing season is a time for new, new, and more new.
Behold: Every February Beauty Launch You Need to Know
The 7 Virtues is delivering on their mantra of “perfume not war” with the newest addition to their fragrances line created with natural, organic, and fair trade essential oils.
The Best Fragrances for Women, According to Your Zodiac Sign
Choosing one of the best fragrances for women can be overwhelming at best and stressful at worst—there are just too many perfume options out there. So instead of spending hours combing through Sephora, why not approach the decision the same way you might with other major life choices: See what the stars have in store for you.
What Makes A Fragrance "Clean"?
This blend of vanilla, caramel, pear, rose, and amber is every gourmand lover's dream. The 7 Virtues uses sugarcane alcohol in its Peta-Bunny- and Leaping-Bunny-certified, cruelty-free, and vegan formulas, and sustainably-sourced ingredients — including this scent's Madagascar vanilla.
The Best New Fragrances of 2021 (So Far)
Releasing February 3, Vanilla Woods, in a nutshell, smells like dessert. It’s a perfume oil that is made with an all-natural base of organic Jojoba oil and organic, fair-trade Madagascar vanilla, hints of pear, rose, and even soft caramel. The fragrance has a beautiful, playful, daytime feel to it.
The Philosopher Queen Of Clean Fragrance: The 7 Virtues Founder Barb Stegemann Talks Inspiration And Expansion
Barb Stegemann’s list of accomplishments is so impressive it borders on intimidating. She’s founder of clean and conscious fragrance brand The 7 Virtues, one of the highest-grossing brands to come out of “Dragon’s Den,” Canada’s version of “Shark Tank,” an entrepreneurial speaker, author of the self-published “The 7 Virtues of a Philosopher Queen,” which, as of the fall, will be first book sold by Sephora, and subject of the award-winning documentary “Perfume War.
How should I apply a perfume oil versus my usual spritz?
There are many ways to anoint the body with scent, including perfume oil. At her Halifax-based fragrance company, the 7 Virtues, Barb Stegemann has recently introduced perfume oils to her natural and vegan offerings.
40 Top Women Keynote Speakers For 2020
Barb Stegemann is a top motivational virtual keynote speaker, social entrepreneur, one of Canada’s Top 100 Most Powerful Women, and the Founder of 7 Virtues.
It's official! We're completely addicted to the fragrances from The 7 Virtues!
The 7 Virtues
Halifax-based social activist Barb Stegemann started The 7 Virtues to give business opportunities to people living in war-torn countries.
Aromatherapy All-stars Roller Derby
They’re tinier than a pen, take up almost no real estate in a purse, and can be the smell-good light at the end of the tunnel during a hectic day. Essential oils take on a twist with deskside, do-it-anywhere, don’t-leave-home-without-it aromatherapy.
Shiny, Happy Planet
Here’s a win-win: Get beautiful skin and a beautiful earth. The concept is simple: Practise the 3Rs in your grooming regimen.
11 Must-Know Canadian Beauty Brands
Read on to find out what to buy from the next generation of quintessentially Canadian beauty brands.
The Peace Broker: 7 Virtues founder, Barb Stegemann, on How Businesses can Make Meaningful Change
Barb Stegemann is on a mission to change the world. Here, the Canadian entrepreneur shares her thoughts on social enterprise, business cavalries, and why the charity model doesn’t work
Insights with Barb Stegemann
Barb Stegemann became a social entrepreneur before it was cool. She wrote a book that empowers women to use their buying power to promote peace and make a difference in the world.
31 Days of Giving
The 7 Virtues Vetiver Elemi perfume supports farmers in Haiti.
Beauty In The Air
What does the present moment smell like? The latest perfumes tap our collective preoccupations—and promise to linger beyond the news cycle.