Clean + Planet Positive

Our earth is facing an environmental crisis. We must all do better to be more sustainable – and the beauty industry is no exception. That's why we're thrilled to announce our brand, The 7 Virtues is part of the next wave of Clean Beauty. We have earned the Clean + Planet Positive seal. Only 18 brands met the ambitious standards. Together we are on a mission to change the beauty landscape and the earth, for the better.

Clean ingredients:

Clean at Sephora approved. Formulated without phthalates, sulfates, parabens, uv inhibitors, formaldehyde or formaldehyde releasers, oxybenzone and octinoxate, hydroquinone, triclosan, coal tar, methylisothiazolinone, insoluble plastic, microbes.

Climate Commitment:

We have committed to following climate goals with our solar powered head office, powered by 100% renewable energy. Our vehicle is also electric.

Susainable Sourcing:

We source our essential oils supporting nations rebuilding after war or strife. Our farmers earn 2-3 times more income over the next crops. Our brand is vegan and cruelty free and we have earned the Leaping Bunny seal.

Responsible packaging:

We use upcycled essential oils where possible. Our packaging cartons are all made with FSC certified responsibly managed forest products and are all recyclable. We phased out cellophane and have stopped using it in our packing in 2020. To learn more about Clean + Planet Positive visit Sephora.